2 big CSAT measurement mistakes (and how to avoid them)

…The payoff comes from combining measurement with a mindset shift that champions customer experience. As we explored in our blog on overlooked customer service metrics, there’s a risk that by under-measuring customer satisfaction (CSAT), businesses leave themselves with no way to assure quality. Likewise, over-focus on measurement can hinder service levels in the long term […]

How CX data drives customer loyalty for challenger banks

…An excerpt from this Whitepaper: “The conversation banks need to have now is moving from digital adoption, where a customer might just download and use a mobile app, to digital engagement, where a customer is invested in using features and functionality that lead them to be much more satisfied with your financial brand,” said Bob […]

3 shifts in consumer values retailers can no longer ignore

…An excerpt from this Whitepaper: Brands that got technology right during the pandemic won over consumers because they could deliver a positive digital interactions to their customers. Brands such as Target (+20% stores and digital channels), Home Depot (+25%) and Walmart (+79% e-commerce sales) experienced significant year-over-year gains throughout the pandemic. But as these temporary […]

3-month service turnaround exceeds high CX level goals

…Viking Pest Control, an innovative pest control service for homeowners and businesses, experienced growth and was looking to fully staff the customer experience team to meet the goals and needs of their customers. Viking had high call center service level goals that they wanted to meet—and exceed. They wanted the majority of calls to be […]

The loyalty-building value of hyper-responsiveness in finserv

…Bmtx makes it exceedingly easy for customers to reach out for support and offer feedback through their favorite digital channels. The challenge was supporting the high volume of front-end online and social media engagement with customer experience research and responsiveness on the back end. Bmtx had specific goals of improving first call resolutions, reducing email […]

How to build multichannel infrastructures for challenger finserv brands

…Competition for digital banking customers is fierce, with countless new challengers entering the market. To captivate and retain customers, a well-designed customer journey is a must. But you also have to build a robust support framework that anticipates and responds quickly to customer needs. Download Case Study Ubiquity’s expertise helped ensure that we launched with […]

How Startups Can Leverage CX to Accelerate Growth

…Addressing customer experiences early on pays dividends as startups ramp up Venture capital fundraising has reached heights this year. In the second quarter of 2021, venture funds poured $75 billion into U.S. startups. Fintechs and proptechs, which pulled in a record $9.7 billion in the first half, have seen funding activity soar. Flush with capital, […]

The 5 core ingredients for growing customer service delivery

…The secret to growth-oriented customer service outsourcing Let’s get this out of the way. Customer service doesn’t always have a great reputation. You’re forgiven to think this. Everyone’s been on the receiving end of customer service that doesn’t hit the mark. Customer service departments (usually a contact center) experience many growing pains to improve customer […]

Using AI to Drive Customer Experience

…Expect Wider Adoption of Technology as Brands Seek to Personalize Service By James Hewitt, Aigent You may not know it, but artificial intelligence is everywhere today. Ever ask Siri, Alexa, or Google Home a question? Or used Waze to find your way home? AI powers the algorithms behind these devices and apps, the social media […]

The Role of Learning and Development in Customer Experience

…A development mindset can turn the tide One of the pitfalls of massive, sudden success for businesses—particularly in the tech space—is the blindspots and unintentional complacency it leaves in its wake.   From Kodak to the mobile phone arm of Nokia, seemingly-bulletproof businesses have let huge growth overshadow continuous learning and improvement, and toppled as a […]